Pets in Distress

 

Pets in Distress Logo 

The letterforms in the acronym “PID” have been stylized to resemble an animal face in this logo for an animal rescue group. The eyes of the image connect a viewer directly to the brand story. In addition, to the logo, there is a standard size stationery system, which includes the letterhead, envelope, and business cards.

 

poster

Pets in Distress Commuter Station Poster

36 x 24 inches

This poster displayed in a commuter station, calls attention to the white space and the simple word “Adopt.” bringing a voice to the brand identity.storyboard

Pets in Distress Video Storyboard

This 12-frame storyboard highlights the main images and narration of the Pets in Distress Adopt video.

 

Go to the next project and watch the video here

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